Product Management

Here are the four major reasons why your product does not make money: 1. There is no problem in the first place; 2. No value for the customer; 3. Too expensive; 4. Too cheap

As product managers, one of our key responsibilities is ensuring that our products resonate deeply with our target audience. However, there's a common pitfall: trying to build a product that serves everyone.

In this article I explore the critical importance of systematic product management in achieving lasting success. While the allure of being first to market is strong, I demonstrate through historical and modern examples that the real edge comes from effective execution.

Features will not sell your product. They often confuse customers and discourage continued use. When product managers focus more on the product than the customer, competitors will eventually create solutions that better address customer needs. This is the focus of my article on the "Swiss knife" product trap, which has ruined many startups, companies, and product managers' careers.